Catering and Marketing Services

Capturing market share

Our operations at 50 stadiums, arenas and entertainment complexes and our ownership of Boston’s TD Garden give us firsthand knowledge of the importance of being known as more than a sporting venue. We know the importance of aggressively pursuing other sources of revenue, including outside catering. Most, if not all of our clients, are striving to build brand loyalty and capture their share of consumer spending in markets that are increasingly competitive and discriminating – and our catering marketing services can help.

Our marketing team works with our clients on an integrated program of brand development and corporate sponsorships, vendor programs, value-added marketing promotions, special events, community involvement, partnership development and other promotional events.

• We also have a history of working with our clients to build a strong catering base. By conservative estimates, we generate $25 million in nonevent catering revenue each year.
• We collaborate to develop comprehensive marketing and public relations plans, designed to increase awareness of new and innovative food service offerings.
• We build and maintain strong relationships with premium customers and suite holders in order to increase usage